Stefano Capacchione – Medium

Stefano Capacchione

Stefano Capacchione

Storytelling with Puck, from words on a page to the whirlwind of stories told in music, film, art…

National Storytelling Week in the UK

Dec 31, 2020

Storytelling with Puck, from words on a page to the whirlwind of stories told in music, film, art…

Dec 31, 2020

Stefano Capacchione

Clarity, consistency, relevance and differentiation.

What’s the point of defining your brand?

Dec 22, 2020

Clarity, consistency, relevance and differentiation.

Dec 22, 2020

Stefano Capacchione

Is there such a thing as a bad reputation in business?

What is good? What is bad?

Dec 18, 2020

Is there such a thing as a bad reputation in business?

Dec 18, 2020

Stefano Capacchione

If you care about your reputation, make sure you Define Your Brand. | Puck Creations

Is your brand only about your customers?

Dec 16, 2020

Dec 16, 2020

Stefano Capacchione

Oh, the sweet taste of getting exactly what you desire.

Rigatoni all’amatriciana

Dec 12, 2020

Oh, the sweet taste of getting exactly what you desire.

Dec 12, 2020

Stefano Capacchione
in
Puck Creations

Are you getting your face in front of your audience or somebody else’s? | Puck Creations

Ads on Facebook, that’s the way forward!

Dec 8, 2020

Are you getting your face in front of your audience or somebody else’s? | Puck Creations

Dec 8, 2020

Stefano Capacchione

How Lidl’s Brand Personality stands out with their 2020 Christmas Ad | Puck Creations

Don’t roll your eyes just yet

Nov 28, 2020

Nov 28, 2020

Stefano Capacchione

Why is tone of voice important for business? Have you defined it for your brand?

“I feel like it’s shouting at me!”

Nov 22, 2020

Nov 22, 2020

Stefano Capacchione

How important is your brand personality?

This is what you need to do in order to define your brand

Nov 15, 2020

Nov 15, 2020

Stefano Capacchione
in
Puck Creations

Why your target audience and your perfect buyer persona are not the same thing | Puck Creations

Think about your audience

Sep 15, 2020

Why your target audience and your perfect buyer persona are not the same thing | Puck Creations

Sep 15, 2020

Stefano Capacchione

Stefano Capacchione

Magic may not be real but the feeling of magic that words can bring is. https://puckcreations.com/ TakeAction@puckcreations.com

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